New York Lifestyle Influencer Erica Choi Hosts Superegg Vegan Skincare Pop Up In Manhattan

A Manhattan pop up is always something of an iconic occasion and Erica Choi’s Superegg pop up soirée was no exception!
The influential co-founder behind the vegan egg skincare brand, partnered up with the number 1 e-commerce platform; Shopify, to create an unforgettable, holistic & tranquil, escape-like experience, that was second to none.

And the number one topic on everyone’s lips?
The grand debut of Superegg’s latest skincare innovation - The Pure Transparency Treatment Essence. With a formulation more concentrated than a toner, that’s designed to hydrate, brighten, clear and nourish the skin, with active ingredients that deliver targeted benefits; it’s no wonder the highly anticipated creation, was bestowed, around-the-block queue-worthy status.

With reviews like, ‘it’s more than just a skincare product; it’s an experience that I will try over and over again’, along with Bergdorf’s coveted seal of approval?
I have a feeling Erica’s Choi’s just paved Superegg’s way to the top of the skincare essentials list.
 
Kudos E.

Image Credit | @eggcanvas