Beyonce Hosts Influencer Event To Launch Haircare Brand Cecred

Beyonce Hosts Influencer Event To Launch Haircare Brand Cecred

Spotted - Queen B officially entering the realm of haircare… and this time… I’m not talking about Blair Waldorf & her polarising closet of headbands.
 
Just incase you’ve been offline indulging in a digital detox - Beyoncé has just unveiled her latest venture: Cécred – a haircare line fit for royalty.

And to commemorate the stately occasion?
B hosted her very own influencer soirée - an opulent affair where the decor & the dress code was as snow white & crisp as those freshly laundered sheets at The Palace BCB (before Chuck Bass).
 
And... who were the chosen few who got to share in witty repartee, along with a selfie or two with the reigning songstress of our modern era?
@theericalauren, @makeupshayla, @desiperkins, @deepica@jasmeannnn, @sunitav, @nydiahsoto and @savpalacio were among those spotted paying homage.
 
Guests were treated to an exclusive look into the world of Cécred, with models showcasing the latest in hair artistry & rows of chicly crafted vessels containing the ultimate haircare experience were on display to behold.
 
Now that Beyoncé’s haircare secrets have been contained in a bottle, I think I’ll just sit here nonchalantly & wait for the rest.
 
Anyone care to join?

 

 

 Image Credit | @jasmeannnn